Ease of registration8.5/10
Variety of Games9.0/10
- Easy & quick registration
- Great Welcome Bonus
- Reliable customer service
- Great selection of games
- Safe and trusted operator
The not so good
- Sometimes long loading times
- Website rather clunky
About the company
William Hill was established over 80 years ago in 1934, and has since built its reputation to be one of the most well known brands in the industry. William Hill is particularly successful in Australia with around 21% of Australia’s total online betting market under their brand, and is the largest land based bookmaker in the UK with around 2,360 physical stores. It is also licensed by the Gambling Commission (UK) and Gibraltar Government (Rest of the World) and regulated by the Gibraltar Gambling Commissioner. William Hill ensure complete piece of mind regarding security, and with it being one of the largest players in the industry, it’s unlikely an issues would arise.
The overall registration process i simple, and easy to go through, taking approximately 2 minutes to complete. The feature of “Deposit Limits” is a welcome addition, meaning that you can set predetermined maximum amount i.e. £30 per week. However, following this initially simple process, you may be asked to verify your age by sending a number of documents over to the verification team. Although this is obviously for security reasons, it is a slight inconvenience, and becomes irritating when waiting for authentication.
The topping up of the account once registered is straightforward, with the process being clicking on the ‘Deposit’ button which is located on the toolbar, a pop-up menu opens with your previous deposit method saved and it’s as simple as that. The overall design of the website is arguably rather clunky and busy, but it’s still easy enough to locate a particular section be it slots or blackjack for example.
The welcome offer bonuses seem enticing with “100% Bonus up to £300” for your first deposit, however, this is slightly misleading as this is referring to once the casino software has been downloaded and installed on your computer – not for simply using the online casino. To get the welcome bonus it is mandatory to first download the casino software and then make a deposit after, to receive the promotional bonuses which are certainly worthwhile.
The full terms are: Opt in required. Available 1x per customer. First deposit only. Minimum £10 deposit. Maximum £300 bonus. 40x wagering. Bonus expires 7 days from issue. New customers to casino page only. Player, currency, country, game restrictions & terms apply.
The array of games that are offered by William Hill is certainly impressive, with variations of video slots that entertain, a sleek and warm roulette set up, and genuinely enticing scratch cards, amongst a plethora of others. The video poker also offers a refreshing amount of variation, with a number of games, which one could easily invest time in and enjoy. Aesthetically, all games are faultless and look exceptional, the only drawback is that often loading times can be slightly frustrating.
Overall, William Hill casino offers an excellent selection of casino games, presented neatly and in a palatable way. Loading times can sometimes be a slight issue, and if you’re a Mac user using Safari, this makes the website even more unreliable. The welcome bonuses are worthwhile (if you’re downloading the software), and the gameplay itself is engaging and fun. Registering is a simple process, although security checks can lengthen this process. All in all, William Hill is a reliable online casino option with a good range of games, rewards and a well-structured interface.